VCG helps organisations thrive by simplifying technology choices and supporting you with managed services so that our customers can consume secure and cutting edge solutions easily. The successful candidate will help develop VCG’s digital marketing activity, manage and maintain the company website and support the wider, strategic marketing plan.
The ideal candidate will have a passion for all things marketing and technology. You’ll be tech-savvy, will be well-versed in the concepts surrounding digital marketing, and will bring great ideas to reinforce our marketing campaigns.
Within this role, you will be expected to carry out a range of duties including email marketing, digital marketing, social media management, reporting, design management and video/YouTube creation.
Key responsibilities will include but not limited to:
Manage and maintain WordPress website
Manage internal and external email communications via platforms
Create product / service landing pages on website and LinkedIn
Brief web design for new templates and on page functionality
Use Google Analytics and SEO tools to analyse performance, traffic, search reports
On page content and conversion optimisation
Provide creative ideas for content marketing and update website
Utilise systems and tools for marketing automation and lead generation
Maintain and analyse the latest digital trends and bring in new digital and marketing tactics
Assist in the formulation of strategies to build a lasting digital connection with consumers
Be actively involved in SEO efforts (keyword, image optimization etc.)
Prepare regular internal reports that provide insight into performance, set campaign metrics and measure impact and performance
Assist with aligning key performance indicators per campaign to the wider marketing performance metrics
Create marketing and sales dashboards using internal CRM platforms or external tools
Cross-collaborate and liaising with external teams to create online content
Manage paid search campaigns via third party
Implement new systems and tools and work with internal stakeholders to integrate marketing and sales systems as to when that is required
Skills & Experience
Key Skills and Experience would include but not limited to:
We are an equal opportunity employer. We will consider all qualified applicants for employment without discrimination on grounds of disability, gender or gender orientation, pregnancy or maternity leave status, race or national or ethnic origin, age, religion or belief, gender identity or re-assignment, marital or civil partnership status, protected veteran status (if applicable) or any other characteristic protected by law.
Right to Work:
Please note that this role requires the successful applicant to be permitted by the UK Home Office to live and work in the UK”
NO AGENCYS PLEASE